Magnolia Bakery’s Cupcakes

Updated Aug. 26, 2025

Magnolia Bakery’s Cupcakes
Julia Gartland for The New York Times. Food Stylist: Samantha Seneviratne.
Total Time
About 45 minutes
Rating
5(3,378)
Comments
Read comments

You don't have to wait in line. You can make the famous West Village bakery's cupcakes at home. Don't forget the icing!

Featured in: STYLE & ENTERTAINING; Screen Gems

  • or to save this recipe.

  • Subscriber benefit: Give recipes to anyone

    As a subscriber, you have 10 gift recipes to give each month. Anyone can view them - even nonsubscribers. Learn more.

  • Share this recipe

  • Print this recipe

Advertisement


Ingredients

Yield:24 cupcakes
  • 1cup (2 sticks) of unsalted butter, softened, plus extra for greasing pans
  • cups all-purpose flour, plus extra for dusting pans
  • cups self-rising flour
  • 1cup milk
  • 1teaspoon vanilla extract
  • 2cups sugar
  • 4large eggs, at room temperature
Ingredient Substitution Guide
Nutritional analysis per serving (24 servings)

202 calories; 9 grams fat; 5 grams saturated fat; 0 grams trans fat; 3 grams monounsaturated fat; 1 gram polyunsaturated fat; 28 grams carbohydrates; 0 grams dietary fiber; 17 grams sugars; 3 grams protein; 111 milligrams sodium

Note: The information shown is Edamam’s estimate based on available ingredients and preparation. It should not be considered a substitute for a professional nutritionist’s advice.

Powered by

Preparation

  1. Step 1

    Preheat the oven to 350 degrees. Line two 12-cup muffin tins with cupcake papers. Mix the flours together in a bowl. In a glass measure, mix the milk and vanilla.

  2. Step 2

    In a large bowl, cream the butter with an electric mixer at medium speed until smooth. Add the sugar gradually and beat until fluffy (about 3 minutes). Add the eggs one at a time, beating well after each addition. Gradually add the flour mixture, alternating with the milk and the vanilla, beating well after each addition. Spoon the batter into muffin cups about ¾ full.

  3. Step 3

    Bake until the tops of the cupcakes spring back when lightly touched, 20 to 22 minutes. Remove cupcakes from the pans and cool on a rack before icing.

Private Notes

Leave a Private Comment on this recipe and see it here.

Ratings

5 out of 5
3,378 user ratings
Your rating

or to rate this recipe.

Have you cooked this?

or to mark this recipe as cooked.

Comments

Could you please use weight measurements instead of volumetric in all of your recipes, but especially in baking? It's a far more accurate method and is possibly the reason for the variations mentioned herein.

It is not recommended to substitute self-rising flour for other types of flour since a leavening agent has been added. If you do not have self-rising flour and the recipe calls for it, you can make your own by combining 1 cup all-purpose flour with 1 teaspoon baking powder and ¼ teaspoon salt

I saw a Youtube video of the Magnolia Bakery's owner demonstrating how to make the vanilla cupcakes. Not only is her technique different from what is in this recipe (she started by combining flour and sugar and then slowly mixed in softened butter until it resembled sand), but she use self-risen flour and bleached cake flour rather than all-purpose. Anyway I made them the way she showed in the video and they came out perfectly.

Used 2/3 cup heavy cream and 1/3 buttermilk 1T vanilla paste Made the Magnolia bakery method by mixing flours, sugar, and butter first Rotated pans when edges started to brown Baked 20 minutes Got 22 cupcakes

This is *double* the amount of sugar compared to most cupcake recipes. Seems like you could cut sugar in half here and get just as good results.

For those who are concerned that this is not the original Magnolia Cupcake — The NYTimes print article that preceded the recipe ended with this blurb — “Adapted from ''The Magnolia Bakery Cookbook,'' by Jennifer Appel and Allysa Torey, with the permission of Simon & Schuster.”

Private comments are only visible to you.

or to save this recipe.